In November 2009, Resource Interactive introduced Off the Wall, the first-ever end-to-end ecommerce experience for brands and their fans on Facebook that allows consumers to purchase products directly from the Wall. Our first client, fashion retailer The Limited, was live by mid December. Read what industry analysts and media have to say about Off the Wall by visiting the links below.

The Wall Street Journal: “Shopping Comes to Your Facebook Stream”
Advertising Age: “Resource Interactive Goes Off the Wall for Shopping on Facebook”
Forrester Research: “Off the Wall: A New Social Commerce Experiment on Facebook”
Inside Facebook: “Facebook Roundup: Jivebug, The Limited, Starbucks, Seppukoo and Eminem”

Be sure to experience Off the Wall live on Facebook at The Limited Facebook fan page. And stay tuned as we continue to bring Facebook and ecommerce together on behalf of our clients. If you’re interested in what Off the Wall can bring to your brand, please email us at inquiry@resource.com.

Today Resource Interactive launched its first implementation of Off the Wall, bringing ecommerce to the Facebook stream for the first time. The Limited, a fashion retailer with a loyal fan base, offered an exclusive deal to its fans using Off the Wall.

See it in action at The Limited fan page.