Everywhere Commerce

The ‘e’ in ecommerce no longer stands for electronic. It stands for everywhere. Ecommerce has evolved from a destination site to multiple content-rich, social-fueled experiences across a range of touchpoints—revolutionizing the way we shop and buy.

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Digital Millennials

R U Ready? Right now, an entire generation, larger than the Baby Boomers and with unprecedented discretionary spending power, is growing up knowing only ...

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What Women Want

Women spend 8.5 years of their lives shopping and are the driving force behind 80% of all household purchase decisions...

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The Future of Social Marketing

In February 2004, Facebook was created in Mark Zuckerberg's Harvard dorm room. Fast forward seven years later and Facebook—along with other social media websites—has become a marketing and commerce game-changer.

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Mobile: The Great Connector

Mobile technology has become the cornerstone of our daily lives.

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O.P.E.N.

Today, consumers are calling the shots more than ever before, challenging brands’ authority with their own ...

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Japan Mobile Marketing Tour

Resource Interactive is organizing a tour to Tokyo, Japan, in spring 2012 with a small group of select clients to observe the current and near-future state of mobile marketing in Japan. Japan has been long considered one of the most advanced markets in terms of development in mobile usage and lifestyle.

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Services

Our teams of experts have the consumer insights, digital expertise and technological ingenuity to create groundbreaking consumer experiences that touch every digital channel.

  • Connected Commerce Experiences Strategy

    • Connected Commerce Experiences Strategy

    For years, the values that ecommerce has created—from consumer convenience to retailer revenue—has depended upon destination site traffic and traffic from site to store. But the real-time mobile web is radically changing the way brands do business.

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  • Consumer Research & Analytics

    • Consumer Research & Analytics

    Our work is fueled by data and insights. We create insights that open up brands to consumers and help them understand today’s web-empowered consumer through proprietary research tools like Shop & TellSM, Meta4SightSM and REPLAY UsabilitySM.

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  • Digital Commerce

    • Digital Commerce

    Ecommerce isn’t confined to a singular online destination anymore and is too often thought of as simply a transaction. The way we see it, ecommerce = everywhere commerce. Our digital commerce team is creating shoppable solutions to help our clients generate revenue and give consumers the power to easily and quickly purchase at every touchpoint.

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  • Distributed Commerce PlatformSM

    • Distributed Commerce PlatformSM

    Ecommerce has radically changed the way consumers shop. Our patent-pending Distributed Commerce PlatformSM (DCP) brazenly advances commerce, creating shoppable moments anywhere brands and consumers connect.

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  • Experience Design & Development

    • Experience Design & Development

    Engaging, relevant, digital consumer experiences form the foundation of our business. Always have. Always will. And because we deeply understand consumers’ behaviors and attitudes, we’re constantly exploring how digital ideas can lead brand marketing initiatives to deliver better business results.

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  • Marketing and Media

    • Marketing and Media

    The way people consume media has changed. The waiting game is over. Today, information is instant, real-time. As more consumers turn to the Internet and their phones for shopping, news and entertainment, we are creating opportunities for brands to grab their fleeting attention.

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  • Social Media

    • Social Media

    Shopping has never been more informed, impulsive and peer-influenced. As consumers turn to their social networks at unprecedented rates to help make purchase decisions, our social media team ensures brands become an important part of the conversation through the proper integration of owned, paid and earned media.

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  • Mobile

    • Mobile

    Mobile technology has become the hub of consumers’ daily lives. We have the power to socialize, shop, game, read and perform thousands of other tasks in the palms of our hands, and our hunger for mobility continues to grow.

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  • RI:Lab
    • RI:Lab

    RI:Lab

    The RI:Lab is a team of hybrid thinkers and rapid prototypers designed to help clients ideate and fast-track breakthrough consumer experiences. It’s our innovation nerve center.

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  • RI:Studio

    • RI:Studio

    The power of digital storytelling is helping brands create meaningful connections with consumers. With our state-of-the art studio and expertise in video, motion, audio, photography and computer graphics, we produce original and entertaining content suitable for every platform—from Facebook to mobile to in-store.

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